Sony shatters expectations with their latest installment in the Bad Boys franchise! Bad Boys: Ride or Die, has sky-rocketed to the top spot bringing the summer box office back to life. In doing so, the fan-favorite film debuted with a better-than-expected domestic opening of $56 million and an impressive $104.6 million globally. This return not only highlights the ever-lasting appeal of the franchise but also signifies a career comeback for Will Smith, two years after the infamous Oscars slap.
Ride or Die reunites Will Smith and Martin Lawrence, returning to their iconic roles as Miami cops Mike Lowrey and Marcus Burnett. The film marks the fourth installment in Sony’s long-running series and has received an “A-“ CinemaScore in North America, alongside majority positive reviews from critics and audiences alike following its highly anticipated arrival.
The Ride Or Die Fans
The movie’s success showcases the dynamic duo’s prominent star power, especially among a wide range of viewers. Interestingly, 44 percent of the audience was between the ages of 18 and 34, indicating a strong support and following from younger demographics. Additionally, Black moviegoers made up the largest percentage of the audience, reflecting the film’s broad cultural popularity.
Additionally, the success of Ride or Die highlights the Bad Boys franchise’s enduring impact on popular culture. The $100 million film follows Bad Boys for Life, which opened to $62 million domestically in January 2020 and went on to earn $426 million globally before theaters were shut down due to the pandemic. Produced by Jerry Bruckheimer, the series has consistently delivered high-octane entertainment and has cultivated a loyal fan base over the years.
Since stepping into theaters, the series has not only entertained millions but also contributed to the evolution of the buddy-cop genre. Smith and Lawrence’s chemistry, combined with the series’ signature blend of action and humor, continues to captivate audiences worldwide.
The Bad Boys Behind The Scenes
Directed by the dynamic duo Adil El Arbi and Bilall Fallah (billed as Adil & Bilall), Bad Boys: Ride or Die is written by Will Beall and Chris Bremner. The storyline sees Mike and Marcus on a new adrenaline-fueled mission, attempting to clear the name of their late police captain, who becomes linked to drug cartels. This plot twist provides an engaging backdrop for the action-packed scenes and witty commentary that fans have come to expect from the franchise.
With such a strong opening, Bad Boys: Ride or Die is set to become one of the summer’s biggest hits, cementing the franchise’s place in the halls of cinematic history. Nonetheless, it’s clear that Bad Boys: Ride or Die has not only revived the summer box office but also marked the much needed comeback from one of Hollywood’s most loved duos.
