Spotify has finally released its Year End streaming list for 2020, and the artist that is on top of the charts is Bad Bunny! The Reggaeton star has reached the most Spotify streams of the year, hitting a total of 8.3 billion streams worldwide. He has risen to prominence in the Latin music and American music scene very quickly. He is just as popular in the American music industry, as Latin music, specifically Reggaeton, is currently one of the most listened to genres in the US. At the same time, Bad Bunny has also gained a very strong international reach in Europe and even somewhat in Asia.
Despite Bad Bunny singing exclusively in Spanish and being one of the artists who has done fewer collabs with American and international artists than other Reggaeton artists like J Balvin or Maluma, his music is still well respected. His achievement is especially valuable because he is the first artist who has never sung in English to top the list. This can be very strongly attributed to some of his latest albums that became very successful. For example, his album YHLQMDLG is the most streamed album of the year, with over 3.3 billion streams globally on Spotify alone. This album is also on the Spotify global top albums list. In addition, Bad Bunny’s new upcoming album “El Último Tour del Mundo”, featuring a collab with Rosalia, has already garnered much excitement and anticipation all over the world. Reggaeton and Latin music will continue to be an influential genre, as another Reggaeton star, J Balvin, has also made it to an honorable position on the same year end Spotify chart, taking position #3 in the quantity of streams. We love these new milestones and the ongoing accomplishments seen in the Reggaeton scene!